The Challenge
The brief was to increase the number of service bookings to the dealership through Google search. There was an existing Google ads account already, but the client felt there was room for improvement.
The Actions
● An initial keyword research project
● Account rebuild and restructure
● Tested new ad copy and ad extensions
● Setup a new customised report to demonstrate performance
The Results
● 38% increase in service bookings
● 16% decrease in cost per booking
● 19% increase in website traffic
Testimonal
Partnership with Alex has delivered an increase of online enquiries and telephone calls which has led to a tangible increase in our bottom line. With monthly optimisations, further analysis and conversion tracking, we continue to see progression.
JJ Halestrap
General Manager, Porsche
Let's have a chat...
I am happy to discuss your requirements over the phone, via email or in person.
T: 07970 606 501
E: bickers999@gmail.com